Category: General Knowledge

Discord And Your Business

In the last year, millions of people experienced the transition from office work to remote work. There are many upsides to working from home, but it takes some getting used to, especially where communication is concerned. If you’re used to chatting with your colleagues, remote work can leave you feeling disconnected.  Fortunately, there are tools to help solve that problem. We’ve all heard about Zoom’s meteoric rise, but it isn’t the only voice and video …

Social Content And Your Business

Social media. Before it existed, no one needed it. Now that it does exist, everyone needs it… including your business. Fundamentally, and for better or worse, social media is literally just content. But what separates the good from the bad, the appropriate from the inappropriate, and the viral from the run-of-the-mill? More importantly, how can you apply the answers to these questions towards a more successful social media strategy for your business? Content is king. …

Twitch And Your Business

We have all become very familiar with live video over the last year. Whether you love or loathe video meetings, there’s no denying Zoom and its peers kept the world turning in 2020. But meetings are just the tip of the live video iceberg. Last year, people watched over 600 billion minutes of live video on Twitch, a platform that has rapidly become the live streaming venue of choice for influencers and businesses alike. We …

The 80/20 Principle And Your Business

The 80/20 Principle, also known as The Pareto Principle, states that 80% of the results are derived from 20% of the causes. Those familiar with the concept generally agree that it is more or less universally applicable in virtually all circumstances. As bold of statement as that may be, you just might come to find that it really is true. Where did this all originate, what does it actually mean, and how does does it …

Are Blogs A Dying Art Form, Or The Vinyl Albums Of Online Content?

YouTube. Podcasts. Even Netflix, Facebook, and Twitter. But… LiveJournal, anyone? No? Believe it or not, before the modern era of online content being almost exclusively streamed audio or video, there was a time when we all basically had to read the internet as though it was a digital book, more or less. Does anyone even remember the term “blogosphere” anymore? It was totally a thing. Gather round the VR campfire, I’ll tell the tale of …

So Long 2020, Hello 2021

We can certainly all agree that the year 2020 delivered some unique and unprecedented challenges, both in business and our personal lives. As a result, we’ve been presented with a particular and unusual perspective from which we can reflect on this past year and project into the new year. In other words, we’re collectively seeing things in a new light. For example, many of us are now working from home, which is something we may …

Join The Club: The Growing Subscription Service Model

How many subscription services are you currently subscribed to? Chances are, you have more than you realize. Subscription services have become the preferred model for digital assets and have changed customers’ ownership and purchasing power in the modern age, with 8 in 10 American adults currently subscribed to at least one such service.  These scheduled subscription services have automated our lives much in the same way we have become accustomed to letting the “robots” do our work. Driven by …

Adding cPanel University Certifications To LinkedIn

LinkedIn is the social network for, well, professionals. Whether you’re looking to secure your next job or establish yourself as a thought leader within your current position or industry, LinkedIn is the place where you want to put your best professional foot forward. For anyone unfamiliar, cPanel University is a one-stop shop for training and certification on all things cPanel & WHM, including technical issues and sales courses. Becoming a cPanel Certified Partner …

Disaster Recovery And Why It Matters

Zombie apocalypse. Random meteor collision. Electromagnetic pulse from the Sun. Or maybe just a crashed hard drive that has no backup. But don’t forget volcanoes. Or vampires! These are just a few examples of things that can potentially interrupt your normal flow of business. Some of those examples are less likely to happen than others (I mean who doesn’t backup their hard drive these days?), but the most likely cause of a business disaster might …